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6.1Your Reputation Is Your Career Insurance
In a competitive job market, your skills determine what you can do. Your reputation determines what opportunities come to you. Two QA engineers with identical technical abilities will have very different career trajectories if one of them is known in the QA community while the other is invisible. Building a personal brand is not about self-promotion or vanity. It is about making your expertise visible so that the right opportunities, connections, and collaborations find you.